News04 Mar 2022

2021 World Athletics #WeGrowAthletics pledges report card


World Athletics Women's Week

We have already seen great success on the back of last year’s #WeGrowAthletics campaign and have been able to monitor the progress of each individual pledge throughout 2021. The below lists all of World Athletics’ 2021 pledges and provides an update on their implementation:

#WeGrowAthletics by empowering women to pursue leadership positions:

We’re on track for a 50:50 gender split of the World Athletics Council by 2027 (currently at 30% with 2023 elections outlining 40% as a target).
10 women’s activities took place across Area Development Centres, involving nearly 600 participants. (Due to Covid-19 restrictions, all activities took place online.)
• World Athletics hosted three Gender Leadership Educational Webinars and two Member Federation Info Sessions dedicated to Gender Equity.
• An eLearning Gender Leadership Course was launched in November 2021. It consists of seven modules (55 lessons, 8 hours of learning) with a career and development plan to complete during the course. 

#WeGrowAthletics by breaking with traditions:

• All stats on now default to women’s events.
Review of World Athletics Series event timetables to ensure women’s events are in the spotlight – for the first time in event history, the World Athletics Championships will end on the women’s 4x400m this summer.
For the first time in history, the World Athletics Awards was hosted by two women – Paula Radcliffe and Jazmin Sawyers – with the Female World Athlete of the Year, Elaine Thompson-Herah, announced last in the programme.

#WeGrowAthletics by ensuring a platform for women’s voices and tackling online abuse:

• We celebrated World Athletics Women’s Week from 8-14 March 2021, with all feature content on World Athletics platforms focusing on and being produced by women.
Revisited Women’s Week every month to tell more women’s stories.
We ensured gender balanced commentary teams for Continental Tour Gold and World Indoor Tour Gold international feeds.
We saw the first ever international female in-stadium announcer at the Olympic Games with two women as the Japanese-language in-stadium voices.
For the first time ever, World Athletics employed an all-women editorial reporting team on-site in Nairobi during the World Athletics U20 Championships (gender-balanced teams of photographers, PR, Twitch and remote).
• World Athletics conducted an Online Abuse Study during the Tokyo Olympics to highlight the need for platforms to protect – especially female – athletes from online abuse. Findings here.

World Athletics